(UPDATED COVERAGE, Nov. 2) David Farrimond has resigned as executive director of the Wareham, Mass.-based Cranberry Marketing Committee.

Farrimond joined the committee in 1986 after working for agricultural cooperatives in Missouri and Nebraska and as a lobbyist for the Wisconsin Federation of Cooperatives, said Ashley Chard, the committee’s domestic promotion program manager.

A subcommittee of committee members will conduct a search for a new director, Chard said. Until a new director is named, Michelle Hogan, the committee’s assistant executive director, will serve as interim director.

Farrimond’s resignation took effect Sept. 30. In a committee news release, he said he looked forward to exploring new opportunities.

“Under Dave’s leadership the CMC has grown to be one of the best managed marketing programs under the USDA’s Agricultural Marketing Service,” Scott Hannula, the committee’s chairman, said in the release. “His knowledge, talents and experience have been great assets to the CMC, leaving behind extremely high expectations for the new executive director.”

The Cranberry Marketing Committee operates under the authority of the Agricultural Marketing Agreement Act of 1937 and was established as a Federal Marketing Order in 1962.