DJ Forry Co., Reedley, Calif., has hired Brian Sekeneske as a sales representative.

Sekeneske will work to develop new customer relationships and enhance current long-term partnerships, while helping the company expand its brand presence in the domestic retail front. Sekeneske has previously worked for Supervalu, Dole and C.H. Robinson.

“I’ve spent the last fifteen plus years building relationships in the growing, distribution and retail sides of the produce business,” said Sekeneske. “I believe that the opportunity to work with a family-oriented company like DJ Forry to continue to bring great products to market is the next logical next step for my career.”

“I’ve known Brian for some time now and he has a really solid reputation in the industry and we’re excited to work with such a solid individual,” said Mike Forry, general manager DJ Forry. “Our entire team looks forward to welcoming Brian aboard.”