GloriAnn Farms plans to donate to the National Breast Cancer Foundation for every case of corn sold to participating retailers in October.

The promotion and the “Corn for the Cause” label on packages are offered to raise breast cancer awareness.

Last year, Tracy, Calif.-based GloriAnn Farms donated nearly $20,000 to the foundation. The grower-shipper aims to surpass that total this year, according to a news release.

At the Produce Marketing Association Fresh Summit, GloriAnn Farms plans to offer grilled corn to visitors at booth 1205. The trade show’s expo is Oct. 19-20 in New Orleans.

The company is a year-round supplier of fresh sweet corn. It offers yellow, white and bi-color sweet corn. Pack options include bulk carton corn, husked and cleaned cobs, mini cobs, and windowed multi-packs with microwaveable trays.