Homegrown Organic Farms, Porterville, Calif., has developed a social media presence.

The company plans to use Twitter and Facebook to stay in touch with customers and share information about living an organic lifestyle.

Customers will also have the chance to give feedback.

The company desires to lessen the gap between consumers and growers, and plans to post photos of the stages of production, including harvest and packaging.

Homegrown believes this will connect consumers to the farms where the produce is grown, according to a company news release.