Looking to help it expand production throughout the Northern and Southern hemispheres, J&J Produce Inc. is employing a private equity firm.

J&J using private equity firm to expand productionThe Loxahatchee, Fla.-based grower-shipper is entering into a partnership with Sequel Holdings LP, a Dallas-based private equity firm.

Sequel specializes in the food and agribusiness industries and the partnership should provide J&J growth capital and strategic support as it broadens its North American sales and marketing operations, according to a news release.

“We have dynamic plans for growth of the company into new markets by expanding farming and developing relationships with additional growers in North and Central America,” Chris Erneston, J&J’s president, said in the release. “This new partnership with Sequel will provide the resources to allow us to expand rapidly and fully realize our competitive advantages in the marketplace.”

Lynn Rundle, Sequel’s operating partner, said he liked J&J’s commitment and said Sequel plans to support J&J’s management as it builds on its legacy and creates new opportunities increase sales, he said in the release.

J&J grows and ships a variety of vegetables including bell peppers, cucumbers, squash, eggplant and cabbage in Florida, Georgia, North Carolina, Tennessee and the Dominican Republic.