Two Naturipe Farms items — its peel-and-reseal fresh blueberry tray and its organic blueberry compostable packaging — have been named finalists for the Produce Marketing Association’s Impact Awards.
The peel-and-reseal tray was launched in spring in 18-ounce and 2-pound sizes and reduced plastic use by 40%.
The organic blueberry tray, 6 ounces, launched in summer and is recyclable as well as compostable. It’s sealed in a breathable flow-wrap film.
“The 100% compostable material as the package base creates an emotional connection for the organic consumer as it speaks to their desire for authenticity and good feeling about their purchases,” Janis McIntosh, marketing manager, said in a news release.
Winners of the awards will be announced during the PMA Fresh Summit in Anaheim Oct. 17-19. Naturipe Farms is scheduled for booth 3148.