New York state’s apple harvest is scheduled to begin Aug. 15, the state’s apple growers have reported.

This year’s crop is on schedule and will be a strong follow-up to last year’s vintage crop, according to a news release.

New York apple harvest set to beginThe 2014 crop is estimated at 30 million bushels, according to growers. The crop is expected to be slightly smaller than last year’s, which brought in 32 million bushels. However, it is expected to stay above the state’s five-year averages of 29.5 million bushels.

Growers have reported excellent growing condition this year. As a result, fruit size is expected to be large with high sugar levels.

“Knock on bin wood, Mother Nature has smiled on us two years in a row,” association president Jim Allen said in the release. “Harvest is on time, we have plenty of bins and storage, and we are getting strong retail support in our key markets — all in all, we are off to a good start and have high expectations.”

The apple harvest should end in November.

A new consumer website is creating buzz about the apple crop, as well. The New York Apple Association just unveiled its new website The website helps connect New Yorkers with local orchards and farm markets, and it profiles the state’s apple varieties.

“We know that a strong website and social media channels are necessities to connect with today’s consumers, so we are making sure that we are there for them,” Allen said in the release.