Mike Nicholson, a fresh produce industry veteran, has joined the domestic sales staff at Columbia Marketing International Corp., Wenatchee, Wash.

CMI adds to marketing staff

Nicholson

“Mike has a well-balanced background of working with both growers and retailers to create a win-win situation in which both parties are obtaining profitable results,” Steve Castleman, domestic sales manager, said in a news release.

Nicholson has worked with several Washington-based grower-shippers representing the state’s fresh apple, pear, cherry and apricot producers in sales to domestic and export customers, Castleman said.

Most recently he has focused on the domestic retail and wholesale trade, he said.

Also new to the CMI domestic sales staff is Joel Hewitt, a recent graduate of Washington State University.