(April 12) The California Tree Fruit Agreement, Reedley, launched an online program this week that tells retail produce professionals everything they need to know about California peaches, plums and nectarines.

According to a CTFA news release, the program -- called Cal State PPN -- is part of the PPN Network, which is a strategic marketing resource for sales organizations, retailers and foodservice operators.

The program offers handling protocols, consumer research and information that will allow retailers to answer common consumer questions, CTFA said.

It is accessible through the CTFA Web site at www.eatcaliforniafruit.com.