(Aug. 3) Greenhouse vegetable supplier Eurofresh Inc., Wilcox, Ariz., which sells under the Eurofresh Farms brand, recently announced a collaboration with executive chef Michael Cairns of Arizona Biltmore Resort & Spa, a Waldorf Astoria unit of Hilton Hotels.

Eurofresh said Cairns has created recipes — inspired by the firm's tomatoes and cucumbers — that will be featured on Eurofresh product clamshells and point of sale displays at retail.

Related in-store promotions will offer complementary stays at the Arizona Biltmore.

In addition, Cairns will join Eurofresh at this October's Produce Marketing Association Fresh Summit, where he will prepare various dishes.