Gonzales, Calif.-based Misionero Vegetables named Larry Olivo regional sales manager.

It’s a newly created position, according to a news release. Previously, Olivo was western regional sales manager at Mann Packing Co., Salinas, Calif.

He will oversee both retail and foodservice sales for Misionero Vegetables.

“Larry is well respected in the produce industry and brings a wealth of experience and knowledge to Misionero,” Dan Canales, vice president of sales and marketing, said in the release.

Olivo started April 7.

Misionero Vegetables taps sales manager