BERLIN â About 53,000 produce industry buyers and suppliers attended the Fruit Logistica show in Berlin Feb. 3-5. Packer Editor Greg Johnson visited some of the 2,300 booths at the exposition and gathered the following news items.
Accu-Label Inc., Leamington, Ontario, now offers its Orbit G-2, a print and apply fruit labeling system, to the European market.
The product has been available in North America for about two years, said Joe Sleiman, co-owner. He said the Orbit G-2 can label individual fruit and vegetable items with GS1 DataBar technology, giving it item-level traceability.
CF Fresh Inc., Sedro-Woolley, Wash., introduced its new logo and label to the European market.
The company debuted the changes in North America at the Produce Marketing Associationâs Fresh Summit in October, said Jodi Carkner, export and processing saleswoman.
She said CF Fresh exports organic galas, braeburns, pink ladies and fujis to the United Kingdom in Europe.
Terry Braithwaite, marketing director for Chelan Fresh Marketing, Chelan, Wash., said the company is shipping the concorde pear to Europe for the first time this year. He said the company ships apples and pears to Russia, United Kingdom, Sweden, Norway and Denmark.
On cherries, he said Chelan ships about one-third of its crop over seas.
âThe U.S. market isnât taking any more cherries, so we have to look to export,â Braithwaite said.
He said the Northwest shipped about 20 million cartons of cherries last season, but he said closer to 30 million cartons could have been shipped, and he expects growers to be able to ship as many as 40 million cartons in four years.
March 1 will mark the debut of N2N Global, the new name of KPG Solutions, Longwood, Fla.
Chairman Angela Paymard said the company also plans to have its free item-level traceability sys-tem available to the industry April 15. On traceabilitysource.com, the company has a news release describing the system until the launch date.
Mehadrin Tnuport Export
The Arils Removal Tool from Mehadrin Tnuport Export, Beâerot Yitzaq, Israel, garnered Fruit Logisticaâs Innovation Award. The product promises to pit pomegranates quickly, cleanly and easily.
To use, one cuts the pomegranate in half and places it on the grid and covers it with the dome. Then one pushes the fruit through the dome with a spoon so the seeds drop into the bowl below.
Noa Ohad, in product development for the company, accepted the award and said she anticipates that the development of the removal tool will increase pomegranate sales.
PakSense Inc., Boise, Idaho, introduced its Ultra Wireless label in the European market. Amy Childress, marketing programs director, said the new label allows users to wirelessly download time and temperature information and analyze the data before unloading product from a container.
âA typical temperature monitor will take ambient temperature inside a container,â she said, âbut ours in on a box so itâs doing surface readings.â
Childress said that makes PakSenseâs product more accurate than others on the market. The Ultra Wireless is already available in North America, but the European uses a different frequency band.
Pear Bureau Northwest
Kevin Moffitt, president and chief executive officer of Pear Bureau Northwest, Milwaukie, Ore., said the groupâs members are sending more ripe fruit into Europe this year.
âItâs been a very successful program in the U.S.,â he said.
He also said the concorde variety is shipping to Europe in commercial volume for the first time this year. Itâs most popular in the German market, but itâs also shipping to Sweden, United Kingdom and Russia, Moffitt said.
Tom Lange/Seven Seas
Tom Lange Co., and its European subsidiary Seven Seas, plan to offer South African apples this year for the first time.
Mike Smith said the apples will be supplied by Tru-Cape, based in Somerset West, near Cape Town, and the fruit should be available from mid-February through November.
The United Fresh Produce Association, Washington, D.C., announced a new meeting itâs involved in, called Fresh Convenience Congress, which is June 23-24 in London.
United Fresh is organizing the meeting with Eurofruit Magazine, which plans to offer educational and networking opportunities for those interested in the European fresh-cut market.
United Fresh president Tom Stenzel said the co-organizers plan to offer the event each summer in different European locations.
Washington Apple Commission
Washington apple export sales are up 8% over last year.
Rebecca Baerveldt, export marketing manager for the Washington Apple Commission, Wenatchee, said through mid-January, exports were outpacing last year's rate. She said this was noteworthy because last yearâs crop was larger than this year.
âOur numbers will probably drop off when supplies run short later in the season,â she said.