(Aug. 4, 3:41 p.m.) Massachusett’s Department of Agricultural Resources has developed a new specialty license plate featuring the tagline, “Go locally grown!”

Residents, however, must place at least 1,500 reservations for the plate before the state can produce the plate, said Lisa Capone, spokeswoman for the Massachusetts Executive Office of Energy and Environmental Affairs.

Proceeds from “Ag Tag” sales would benefit the Massachusetts Agriculture Trust Fund to support programs that advance the sustainability of the Massachusetts agricultural community, Capone said.

“Beyond making money, it will be a traveling billboard for Massachusetts-grown agriculture,” Capone said. “It’s an excellent way for people to be aware of the benefits of buying local.”

If the program is successful, $40 will go to the Agriculture Trust Fund for each plate ordered.

“When fully operational, the initiative would generate $60,000 annually for the trust fund,” Capone said.

The Village Bank is distributing brochures at its six branch offices through the end of the summer.

Massachusetts plugs local produce on license plate
With its new specialty license plate program, Massachusetts hopes to generate $60,000 annually for the state's Agriculture Trust Fund, says Lisa Capone, spokeswoman for the Massachusetts Executive Office of Energy and Environmental Affairs.