As construction on a new terminal market continues, Philadelphia is celebrating the Philadelphia Regional Produce Market’s 50th anniversary.

On Oct. 20, the produce terminal opened its gates with free admission and offered guided tours of the market’s new location on Philadelphia’s southwest side.

Market vendors say they wanted to pay tribute to the past but look forward to the large regional market’s future.

During an Oct. 20 brunch under a big tent, chef Joseph Poon carved away at his produce creations.

Joseph Procacci, chief executive officer and chairman of the board of Procacci Bros. Sales Corp., Philadelphia, was among the distributors present.

The tour of the new market construction site drew a large crowd.

The new facility is being constructed as a “mall style” enclosed market that will have 667,000 square feet of refrigeration, nearly double the market’s present open-air operation.

The new market is scheduled to open during the fall of 2010.

Philadelphia market celebrates 50 years

Courtesy Philadelphia Regional Produce Market

Sonny DiCrecchio, executive director and market manager of the Philadelphia Regional Produce Market, talks about the market’s history Oct. 20 during its celebration of the facility’s 50th anniversary.