(Feb. 16, 3:19 p.m.) Mann Packing Co. Inc., Salinas, Calif., is starting spring by promoting its sugar snap and snow peas starting March 1, the company said in a Feb. 11 news release.

As part of its annual “Swing Into Spring” promotion, Mann Packing will be placing instant redeemable coupons on 200,000 packages of its 8-ounce stringless sugar snap peas and 6-ounce snow peas, providing $1 in savings for any two packages of Mann’s products purchased, according to the release.

The Mann Packing chose these products because of their association with spring and to help lower prices for retailers and consumers, said Lorri Koster, vice president of marketing for Mann Packing.

“We want (consumers) to stay with value-added products,” Koster said, adding fresh produce sales face increased competition from frozen foods as consumers look to save money.

This is one of eight on-pack offers Mann is planning for 2009 following more than five years of similar successful campaigns, Koster said, with coupons last spring having an 18% redemption rate.