Apple Dippers at McDonaldâs restaurants across the country now carry the Fruits & Veggies â More Matters logo.
Courtesy the Produce for Better Health Foundation
Starting with âShrek Forever Afterâ-themed Apple Dipper bags, which came out in mid-May to promote the popular ogre movie, the bags have the logo, which replaced the 5 a Day promotion in 2006. Once the supply of Shrek packages run out, the standard Apple Dipper bags will continue to carry the logo, said Jill Le Brasseur, communications specialist for the Produce for Better Health Foundation.
When McDonalds introduced a line of entree salads in 2007, PBH and Fruits & Veggies â More Matters helped to promote the new menu items.
In 2005, a McDonaldâs representative joined the PBH board.
The Apple Dippers are the only fruit or vegetable item at McDonaldâs that carries the More Matters logo, Le Brasseur said.