An online tool can help businesses plan their trip to Hong Kong for Asiafruit Congress and Asia Fruit Logistica.

The Virtual Market Place is a free service and profiles companies from 29 countries that plan to exhibit products and services at Asia Fruit Logistica, Sept. 2-4.

“The VMP profiles all the companies exhibiting at this year’s Asia Fruit Logistica,” Gerald Lamusse, managing director of Global Produce Events GmbH, organizer of Asia Fruit Logistica, said in a news release. “It’s an excellent tool to help you plan your visit to Hong Kong this year as it lists the products of all exhibitors and enables you to connect each exhibitor directly. That makes it very useful to help you set up your business meetings in advance.”

Alexandra Walker, marketing manager for Asiafruit Congress, said about 600 are expected to attend the Congress. More than 3,500 visitors are expected to attend this year’s Asia Fruit Logistica, which will be held on the same days as Asiafruit Congress.

“Congress will be held in the mornings, and then the Fruit Logistica trade show is in the afternoons,” Walker said. “It’s a good partnership, one complementing the other.”

Visitors to Asia Fruit Logistica will find more than 200 exhibitors from around the world. Highlights of Asiafruit Congress are speaking engagements by George Singleton of Publicis Worldwide, who plans to speak on marketing to the Asian consumer, and Phil Morris of Chaoda Green Leaf and Bill Gerlach of Melissa’s World Variety Produce, discussing opportunities and challenges they see in sourcing fresh produce in Asia.

To register for Asiafruit Congress, go to For more information on Asia Fruit Logistica, go to

Online tool available for Asia Fruit Logistica