(Feb. 10) WATSONVILLE, Calif. — Deborah Clark will join the California Strawberry Commission as Northeast merchandising manager.

Clark comes to the commission from Buffalo, N.Y.-based Freezer Queen Foods, where she was a marketing manager and market analyst. She’ll start with the commission Feb. 17.

Chris Christian, director of product and marketing for the commission, said Clark brings skills in developing and implementing marketing programs and retailer strategic plans to her new position.

“Debbie comes to us with a solid background in the food and grocery business after having risen through the ranks with an internationally-based retail group operating on the East Coast,” Christian said in a news release.

The commission plans to help retailers strengthen their strategic plans for the berry category this year with its Red Edge promotional campaign. Clark will cover accounts in the Eastern U.S. and Canada.