Video games that highlight nutrition and healthy eating could help change behavior and increase fruit and vegetable consumption among children.

A study with that conclusion was published this month in the American Journal of Preventive Medicine by researchers at the children’s nutrition center at Baylor College of Medicine and Texas Children’s Hospital.

“We believe that video games are among the most promising approaches to promoting behavior change in children,” Tom Baranowski, professor of pediatrics nutrition at Baylor and author of the paper, said in a news release from the school.

The study evaluated 133 children from 10 to 12 years old who fell between the 50th and 95th percentile in body mass index.

Researchers found that children who played video games designed to promote changed behavior increased their consumption of fruits and vegetables by two thirds of a serving compared with the control group. The games were called “Escape from Diab” and “Nanoswarm: Invasion from Inner Space.”

Elizabeth Pivonka, president of the Hockessin, Del.-based Produce for Better Health Foundation, called the Baylor study welcome news.

She said PBH offers games and other kid-centered nutrition education at the website www.foodchamps.org.

“It can be difficult to get children to eat fruits and vegetables when there are so many other choices available, but we hope to help by offering a fun way for kids to learn about good nutrition,” Pivonka said in a news release.